Local SEO for service-area businesses requires a lot of servicing

What does it take to get noticed as a service-area business? Columnist Andrew Shotland explains some of the challenges facing these businesses and offers tips for how to approach your local SEO efforts.

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Reblogged 1 year ago from feeds.searchengineland.com

Be a mad scientist to be more successful in local SEO

The debate rages on over the authoritative set of local ranking factors, but columnist Greg Gifford believes that local SEOs on both sides of the fence may be missing the point.

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Reblogged 1 year ago from feeds.searchengineland.com

3 local SEO tips that deliver business results

Looking to optimize your business website for local search, but not sure where to start? Columnist Ryan Shelley provides some tips for beginners.

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Reblogged 1 year ago from feeds.searchengineland.com

As a local business, you have to own your own back yard

The grass may seem greener in neighboring markets, but columnist Greg Gifford explains that in order to compete there via local SEO, you need to have your own yard in order first.

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Reblogged 1 year ago from feeds.searchengineland.com

Local SEO now has an organic ROI tracking method

Heard about the new partnership between Yext and Uber? Columnist Lydia Jorden explains its implications for tracking return on investment for local search.

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Reblogged 2 years ago from feeds.searchengineland.com

Google updates the Google My Business API to version 3.0

The new Google My Business API brings additional functionality to help those who manage locations at scale. This is version 3.0, which comes 6 months after the last update.

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Reblogged 2 years ago from feeds.searchengineland.com

Local SEO For WordPress Websites

Thinking about using WordPress for your local business website? If so, check out columnist Marcus Miller’s handy guide on how to do local SEO with this popular CMS.

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Reblogged 2 years ago from feeds.searchengineland.com

Know Thy Enemy: Local SEO & The Art of War

What lessons from military strategy can be applied to local search marketing? Columnist Marcus Miller explores.

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Reblogged 3 years ago from feeds.searchengineland.com