#thedotties – announcing the shortlist

Our fabulous line-up of judges spent a grueling day analyzing hundreds of entries (more than 350, in fact) for the 11 customer categories making up the 2017 awards.

This year we invited a wide range of industry experts – including ecommerce pro Chloë Thomas; founder of Action Rocket, Elliot Ross; and Sarah Courbet, JET Software’s Head of Marketing – to deliberate on everything from subject lines to use of data.

Some of the judges hard at work

The overall verdict was that the quality of entries was extremely high, of course making it difficult to draw up the shortlist (they left for home eventually!)

So, here goes…

Best subject line

WaterAid UK

Hawes & Curtis

Charlotte Tilbury

Beer Hawk

Montreal Associates

Field & Flower

Best email creative

We decided to combine ‘Best use of copywriting’ with ‘Best email creative’ as the two complement each other. Here’s the shortlist!

Cats Protection

Neal’s Yard Remedies Ltd.

Chinti & Parker

Charlotte Tilbury – Day & Night

Barbour

British Heart Foundation

Hawes & Curtis

icelolly.com

Stroke Association

Charlotte Tilbury – Signature 10

Best use of data

Shortlist Media

All Star Business Solutions

English Heritage

JoJo Maman Bébé

England Hockey

Big Green Smile

Best multichannel campaign

Shortlist Media

The Dune Group

Forest Holidays

Greene King

Barbour

Habitat

Best use of dotmailer

City and Guilds

Macmillan Cancer Support

Twinmar Ltd.

Action for Children

Allstar Business Solutions

Shortlist Media

Best B2B campaign

BP

City Sprint

City and Guilds

Nationwide

Fleetcor

Montreal Associates

Best B2C campaign

The Dune Group

Southampton FC

Stroke Association

Greene King

Cats Protection

Ladbrokes Cheltenham

Best ecommerce campaign

Interdirect Ltd.

Neal’s Yard Remedies Ltd.

The Dune Group

Monin

Alexandra

Hawes & Curtis

Best charity campaign

Disaster Emergency Committee

Stroke Association

Macmillan Cancer Support

British Heart Foundation

Cats Protection

Email marketing team of the year

Shortlist Media

British Heart Foundation

The National Gallery

Forest Holidays

Smith & Nephew

Sika Group

Marie Curie

Email marketer of the year

We’ve decided to combine ‘Rising star – Marketer of the year’ with this category. Here’s the shortlist:

One4all Gift Cards

Public Desire

City and Guilds

Daisy London

Montreal Associates

Forest Holidays

Action for Children

Shortlist Media

 

If you made the shortlist, congratulations! Don’t forget to tell everyone by using #thedotties. We can’t wait to celebrate with you on the 13th July. The glittering ceremony is taking place at The Troxy in London, with comedian Russell Kane announcing the winners and The Festival Foxes taking the stage.

If you’ve not yet RSVP’d, don’t miss out – spaces are limited! You can confirm your attendance here.

Please note that ‘Best use of dotmailer’ for APAC and the Americas will be announced soon.

The post #thedotties – announcing the shortlist appeared first on The Email Marketing Blog.

Reblogged 6 months ago from blog.dotmailer.com

Congratulations to the SEMY Award winners in 2015

Last week, on the 17th March, the first ever German Search Marketing awards gala; the SEMY Awards for short, took place. The evening which occurred during SMX München was a wonderful event to honour the best of the best in Germany, Austria and Switzerland. The winners were selected from a shortlist of nominations which had…

The post Congratulations to the SEMY Award winners in 2015 appeared first on Majestic Blog.

Reblogged 2 years ago from blog.majestic.com

Case study: How to prevent being penalised by Google using Majestic data

Back in 2014, I had the opportunity to help over 20 larger websites and systems to shake off the filters and penalties imposed by Google. That knowledge base has allowed me to draft a shortlist of things to watch out for and how to make the best use of Majestic as an early warning system…

The post Case study: How to prevent being penalised by Google using Majestic data appeared first on Majestic Blog.

Reblogged 2 years ago from blog.majestic.com