#thedotties: 3 questions we’ve always wanted to ask our Head of Events

Our annual marketing automation awards is here! With the dotties 2018 now open for entries, we wanted to find out what makes the event a highlight in the industry’s calendar. Who better to ask than the brains behind both the dotmailer Summit and the dotties, our Head of Events and all-round phenomenal woman, Amie Lane. Here’s what she had to say.

1.    What inspired you to start the dotties?

I thought it would be a great chance for us to celebrate our clients and partners and all the amazing work they are creating. It’s a perfect opportunity to showcase our successful clients and help our other clients who need some inspiration into what they could do to better their business – so basically a win win for everyone. Its also a fun night where we can all meet our clients face to face and enjoy an evening full of entertainment and a whole lot of dancing.

2.    The event is back again at the iconic Troxy this year. It’s an impressive space – what makes it perfect for the dotties?

The Troxy is great because it’s so versatile. We can really make it our own and stamp the dotmailer personality on the whole venue, so everyone who walks in there feels connected. The history of the venue is super-interesting too. It started out as one of the first luxury cinemas (back when people used to get dressed up to go to the cinema because it was such a treat!); it was then bought by the Royal Opera House who used it for rehearsals – the acoustics are pretty powerful. In the 80s it was a bingo hall before finally being bought by a couple for their wedding – who still own it and have turned it into an events venue for a whole range of events, TV shows and gigs.

3.    What’s the best thing about the night for you?

Seeing everyone – clients, partners and my colleagues – having a great time, enjoying the food and fizz, laughing with each other and dancing the night away. The dotties is not something to be missed, and it’s free for entrants. So, what are you waiting for?

If you’re a dotmailer customer, you can enter now here!

Find out what the dotties is all about

The post #thedotties: 3 questions we’ve always wanted to ask our Head of Events appeared first on The Marketing Automation Blog.

Reblogged 3 months ago from blog.dotmailer.com

#thedotties is here: ENTER NOW!

dotmailer is back with the marketing awards ceremony of the year: the dotties. Join us for an evening of marketing excellence on November 1st 2018 at the iconic London venue, Troxy!

As always, expect an incredible celebrity host, a sparkling reception, heaps of entertainment and an unrivalled dance party. It’s not just marketing automation we boss!

We’ve put together this handy blog of everything you need to know to win a dotties award this year:

1.    WTF is the dotties?

The dotties is a marketing automation awards ceremony – we like to think of it as THE marketing awards ceremony – that commends the movers and shakers shaping the industry today. The dotties winners represent those people, brands, agencies and partners behind the most powerful campaigns created in the dotmailer platform.

2.    What makes a dotties winner?

Good question! Powerful projects, successful strategies and compelling campaign creatives. Check out our list of categories for this year – we guarantee there’s one with your name slapped all over it.

3.    When can I enter?

RIGHT NOW 🙂

Entries are now open, we’re poised and ready to receive your submissions like a crouching tiger with a hidden dragon inside.

4.    What’s new this year?

This year we’ve made it even easier for you to enter the awards. Now you can save, edit and submit your entries on our dotties platform. Plus, you can collaborate on your entry with multiple members of your team. Take your time, make it perfect and win big!

5.    What’s the competition looking like?

We’re hoping that the dotties 2018 will have more entries than ever before. This year, we’ve worked with brands on stunning creatives and compelling strategies – so we want the judges to see what our customers are made of. If you’re interested in seeing who picked up awards last year, check out our dotties 2017 winners blog.

6.    When is it again?

1st November 2018. Find out more about entering.

 

The post #thedotties is here: ENTER NOW! appeared first on The Marketing Automation Blog.

Reblogged 3 months ago from blog.dotmailer.com

#thedotties – announcing the shortlist

Our fabulous line-up of judges spent a grueling day analyzing hundreds of entries (more than 350, in fact) for the 11 customer categories making up the 2017 awards.

This year we invited a wide range of industry experts – including ecommerce pro Chloë Thomas; founder of Action Rocket, Elliot Ross; and Sarah Courbet, JET Software’s Head of Marketing – to deliberate on everything from subject lines to use of data.

Some of the judges hard at work

The overall verdict was that the quality of entries was extremely high, of course making it difficult to draw up the shortlist (they left for home eventually!)

So, here goes…

Best subject line

WaterAid UK

Hawes & Curtis

Charlotte Tilbury

Beer Hawk

Montreal Associates

Field & Flower

Best email creative

We decided to combine ‘Best use of copywriting’ with ‘Best email creative’ as the two complement each other. Here’s the shortlist!

Cats Protection

Neal’s Yard Remedies Ltd.

Chinti & Parker

Charlotte Tilbury – Day & Night

Barbour

British Heart Foundation

Hawes & Curtis

icelolly.com

Stroke Association

Charlotte Tilbury – Signature 10

Best use of data

Shortlist Media

All Star Business Solutions

English Heritage

JoJo Maman Bébé

England Hockey

Big Green Smile

Best multichannel campaign

Shortlist Media

The Dune Group

Forest Holidays

Greene King

Barbour

Habitat

Best use of dotmailer

City and Guilds

Macmillan Cancer Support

Twinmar Ltd.

Action for Children

Allstar Business Solutions

Shortlist Media

Best B2B campaign

BP

City Sprint

City and Guilds

Nationwide

Fleetcor

Montreal Associates

Best B2C campaign

The Dune Group

Southampton FC

Stroke Association

Greene King

Cats Protection

Ladbrokes Cheltenham

Best ecommerce campaign

Interdirect Ltd.

Neal’s Yard Remedies Ltd.

The Dune Group

Monin

Alexandra

Hawes & Curtis

Best charity campaign

Disaster Emergency Committee

Stroke Association

Macmillan Cancer Support

British Heart Foundation

Cats Protection

Email marketing team of the year

Shortlist Media

British Heart Foundation

The National Gallery

Forest Holidays

Smith & Nephew

Sika Group

Marie Curie

Email marketer of the year

We’ve decided to combine ‘Rising star – Marketer of the year’ with this category. Here’s the shortlist:

One4all Gift Cards

Public Desire

City and Guilds

Daisy London

Montreal Associates

Forest Holidays

Action for Children

Shortlist Media

 

If you made the shortlist, congratulations! Don’t forget to tell everyone by using #thedotties. We can’t wait to celebrate with you on the 13th July. The glittering ceremony is taking place at The Troxy in London, with comedian Russell Kane announcing the winners and The Festival Foxes taking the stage.

If you’ve not yet RSVP’d, don’t miss out – spaces are limited! You can confirm your attendance here.

Please note that ‘Best use of dotmailer’ for APAC and the Americas will be announced soon.

The post #thedotties – announcing the shortlist appeared first on The Email Marketing Blog.

Reblogged 1 year ago from blog.dotmailer.com